Master Certified Facilitator. Founder of  The Institute For Identity Engineering Practitioners. Based in Southern California.

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Luxury wedding photographer for the stylish, soulful, and romantic. Based in England, traveling worldwide.

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The identity ENGINEER
Behind Your Next Level

The Story Behind My Work

There’s a moment I’ve seen in every ambitious woman I’ve worked with, and I’ve lived it myself.

You reach a level of success that used to feel impossible.
A bigger career.
A healthier body.
A higher income.
A new relationship.
A more powerful version of you.

From the outside, everyone believes you’re thriving.
But on the inside, something feels slightly misaligned, like the life you’re living is one step ahead of the woman you feel like.

Most people call this imposter syndrome.
I call it an identity lag.

Your subconscious is still loyal to an older version of you, even as your life moves forward.
And you can feel the gap.

You rise, but don’t feel risen.
You succeed, but don’t feel successful.
You show up, but don’t feel like the woman who owns the room yet.

For years, I tried to close that gap the same way everyone else does:
More discipline.
More self-talk.
More strategy.
More effort.

But no amount of pushing could give me the internal identity that matched the life I was building.

That’s when everything changed.

I discovered the Identity Engineering model (rooted in advanced subconscious modalities, the Self-Concept Model, Core Transformation, and identity restructuring work).
I used it on myself first.
Then with clients.
The ripple effects were undeniable.

Women stopped self-doubting.
Stopped second-guessing.
Stopped shrinking.
Stopped sabotaging.
Stopped rehearsing failure in their nervous systems.

And they started rising into the identity they always sensed was there, but couldn’t access.

I became the woman who helps powerful women calibrate to their next identity, not through pressure or performance, but through subconscious reorganization.

That is my story.
And it is the foundation of everything I do now.

“This is a core learning process that has shifted my life forever."

— gabriela, private client

“What you learn from Anabell is like the missing piece to what is being taught today.”

— justina, private client

My Style

If you’re looking for a cheerleader or a motivational speaker, I’m not your coach. But if you’re a high-achieving woman who’s done shrinking, settling, or staying stuck in land you’re ready to lead with the same strength, clarity, and standards you hold everywhere else in your life, you’re in the right place.


My Belief

Most women don’t need “healing.”
They need identity alignment.

You don’t need more motivation.
You need a subconscious identity that matches your goals.

You don’t need to learn confidence.
You need to become the woman who feels like the life she’s building.

And you absolutely don’t need another coach telling you to “work harder.”
You need someone who knows how to rewire the identity beneath your success so everything becomes easier, faster, and more stable.

This is where I come in.

My Clients

I work with women who:

• Are already successful, but want to feel like the woman their next level in life requires
• Move quickly and think big, but feel like something inside them hasn’t caught up
• Have experienced a success or two that should’ve felt good… but didn’t feel like “them” yet
• Are ready for a deeper, identity-level shift that makes everything easier, stable, and calm
• Want to step into their next level with internal certainty instead of self-doubt

If you’re building a big life, your identity must match your ambition.
If you feel the gap… you’re in the right place.

BEHIND
the Work

I'm anabell — no nickname or middle name. i love jesus, cuddling with my 3 daughters and cooking a great meal with a crisp glass of sauvignon Blanc in hand. 

Like me, the women I work with are not here to play. They’re not looking to be told to "just love themselves more." They’ve read the books. They’ve journaled. They’ve manifested. They’ve even settled, rationalized, and over-functioned in relationships that didn’t match their worth.
They’re done with that. I work with women who are finally ready to break free from the old stories, beliefs, and wounds that have kept them small in love.



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“The skills and tools I gained from this work brought instant results in my personal and professional life.
By far the best investment and self-care gift I could give myself. ”

— rocio, private client

what I'm known for

Identity engineering

weekend indulgence

oysters

KNOWN TO SPLURGE ON

celine

MY FAVORITE
PLACE TO HOLIDAY

poolside

ALWAYS ORDER ME A

DiRTY MARTINI

ENTIRELY UNDERRATED

library books

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Explore the Results

Client Testimonials

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How I Do It